The same steps will apply to any type of business you wish to create.

How To Create A Facebook Page For Your Business – Step 1

• In your web browser go to http://www.facebook.com/pages/create.php
  

Choose Which Type Of Page You Will Create ?

• Local business or place
• Company, organisation or institution
• Brand or product
• Artist, band or public figure
• Entertainment
• Cause or community

Fill in your business details (all fields must be completed before your can create a page) and “Agree” to Facebook Pages terms. With all details filled in click on the “Get Started” button.

The next window below (pop-up) will ask you to fill in the anti-spam text box. (copy the text letters in the image to the text box provided)

How To Create A Facebook Page For Your Business – Step 2

Creating a Facebook Account

• I am using the I do not have a Facebook account option.
• Enter your email address (you will be sent an email to this address to verify your account)

Create a Strong Password
As you create your password, remember the following:

• It should not contain your name.
• It should not contain a common dictionary word.
• It should contain one or more numbers.
• It should have both upper and lower case characters.
• It should be over 8 characters long.
• It must be different from your old passwords.

Please enter your own date of birth

Why is this required?
We require your date of birth because we need to ensure that you are old enough to legally maintain this account. This is for security reasons only. Your date of birth will not be displayed anywhere on this account.

• Check the box for the “I have read and agree to the Terms of Use and Privacy Policy.”

• Click on the “Sign up now!” button.

How To Create A Facebook Page For Your Business – Step 3

• The following info is displayed. Please login to your email account to access the confirmation link to verify your account

• Sample confirmation email you will receive. Click on the link to confirm your registration.

How To Create A Facebook Page For Your Business – Step 4

The Final Result – How To Create A Facebook Page For Your Business

Things To Do:

• Upload an image such as a logo or any image that represents your business
• Post a Status Update (message) this will inform your visitors of your latest news etc. it will appear on your Wall (default page for visitors)
• Add a “Like” box to your website (optional)
• Set up your mobile phone (optional)

Here’s a quick video no How To Create A Facebook Page For Your Business:

This is just a simple example of how to create a Facebook page for your business.

The Test

Today I tried encoding for the new wide screen format and uploaded a few test short clips to figure out what would be the best settings and came up with the following as the one that worked for me.

Using Premiere Pro CS3 I exported my final footage as follows:

Export to Adobe Media Encoder
NTSC
23.976 fps
HDTV 1280px X 720px
H.264 format

I used these bitrate settings as follows:

VBR, 2 Pass
Target Bitrate [Mbps]: 6
Maximum Bitrate [Mbps]: 10

Click here to view the embedded video.

Viewing the video above as an embed you will not see the full effect so heres the link to the clip http://ie.youtube.com/watch?v=vUxhg2Q7Ojs

You Tube Wide Screen Embed Code Example

<object width=”500″ height=”307″><param name=”movie” value=”http://www.youtube.com/v/vUxhg2Q7Ojs&hl=en&fs=1&rel=0″></param><param name=”allowFullScreen” value=”true”></param><param name=”allowscriptaccess” value=”always”></param><embed src=”http://www.youtube.com/v/vUxhg2Q7Ojs&hl=en&fs=1&rel=0″ type=”application/x-shockwave-flash” allowscriptaccess=”always” allowfullscreen=”true” width=”500″ height=”307″></embed></object>

The Drawbacks

There are a couple of drawbacks so far, for one the file size in terms of MB are pretty big. My successful wide screen clip weighed in at 24.4MB for a 33.06sec video clip also the widescreen format is only viewable on the YouTube website itself.

Tips/Tricks

I have also discovered that uploading clips to You Tube in the H.264 format (.mp4) will grant you the watch in high quality option. In theory clicking that link will load your video clip at higher quality (&fmt=18) and you will notice better video and audio than standard view, there is now a trick to get even higher quality again by appending &fmt=22 to the end of a You Tube video url this has the effect of loading your video in HD (high definition) and you will really see and hear the benefit of this in full screen mode.

Try these links to test same video but different quality:
http://www.youtube.com/watch?v=vUxhg2Q7Ojs (Standard View)

http://www.youtube.com/watch?v=vUxhg2Q7Ojs&fmt=18 (High Quality View)

http://www.youtube.com/watch?v=vUxhg2Q7Ojs&fmt=22 (HD Super Quality View)

Note*

You need to upload a video file in 1280px X 720px format in order to view in HD using the &fmt=22 trick above.